In 2018, Chris M. Walker, an SEO specialist, increased monthly organic website traffic by 45% using a single high-quality guest post.
It’s common for marketers and SEO specialists to create an extensive link-building strategy that continuous for several months to get results.
However, Walker was able to achieve better results through a single guest post.
You must be wondering how, right?
In this article, we’ll uncover the secret behind his strategy and share some tips on how you can achieve the same.
Image source – Legiit
How a single guest post can increase website traffic by 45%?
Well, the answer to that was pretty simple.
Instead of focusing on writing and publishing hundreds of guest posts and publishing them hundreds of low-authority sites, Walker did the exact opposite.
He invested his time in writing a single well-researched, high-quality guest post. Then, he published the guest post on a specific high-authority site.
The trick was that Walker shortlisted sites with 80+ DA and a lot of traffic for his niche.
Many marketers go on to publish guest blogs on sites having 20-30 DA and little to no traffic. In fact, a lot of them don’t even consider the niche of the guest post sites before publishing their article.
And this leads to hundreds of low-quality backlinks that bring you no results.
So, now that you know the secret behind increasing your website traffic through guest post, you must be worried about finding the right sites.
Worry not, because we’ve compiled a list of high-authority guest blogging sites to help you out! But before that, here are a few tips to help you select the right guest posting site.
How to select the right guest posting site?
Selecting the right guest posting site is crucial for the success of your content marketing and SEO efforts. Here are some key considerations to help you choose the right guest posting sites:
1. Relevance to Your Niche
Choose sites that are relevant to your industry or niche. Publishing content on sites related to your business ensures that your target audience is likely to be interested in and engaged with your content.
2. Audience Demographics
Understand the demographics of the site’s audience. Ensure that the site’s readership aligns with your target audience. This ensures that your content reaches the right people who are more likely to find value in it.
3. Consider the authority of the site
Websites with higher Domain Authority and Page Authority are generally more reputable and can provide more significant SEO benefits. However, a mix of high and moderate authority sites can also be beneficial for a diverse link profile.
4. Evaluate Existing Content Quality
High-quality, well-written content reflects positively on your brand. Look for sites that maintain editorial standards and have a good reputation for the quality of the content they publish.
5. Check the site’s Traffic and Engagement
A site with a healthy amount of traffic and active engagement indicates a strong, loyal readership. This can lead to more exposure for your content.
6. Consider the site’s social media presence
Sites that actively promote their content on social media platforms can help amplify the reach of your guest post. Look for sites with a strong following on relevant social media channels.
7. Review Link Policies
Some sites may have strict rules about the number and type of links allowed. Ensure that the site allows a reasonable number of contextual links back to your own content.
8. Author Bios and Promotion:
Check if the site allows you to include an author bio with a link back to your website or social media profiles. This is valuable for personal branding and driving traffic back to your own platforms.
9. Reciprocal Opportunities:
Look for sites that offer reciprocal opportunities. Some sites may be open to collaboration beyond a single guest post, such as co-authoring, interviews, or additional contributions.
10. Check the Site’s Recent Activity:
A site that regularly publishes new content indicates that it is actively maintained and is more likely to provide ongoing benefits.
Remember that guest posting is not just about SEO; it’s also about building relationships and credibility within your industry. Selecting the right sites involves a balance between SEO considerations, audience targeting, and brand alignment.
Best Guest Blogging Sites for Marketers
Small Business CEO focuses on providing advice to CEOs of small businesses. It is the perfect spot for small businesses to get featured with their guest posts. The website is openly looking for guest bloggers for various niches, including marketing.
Being a recognized website, Small Business CEO produces content of exceptional quality.
All of their content is original and research-based. If you wish to apply for a guest post on Small Business CEO, check out their guidelines for more information.
As a result, you’ll get a clear idea about how to pitch your idea. In addition, the website is very accepting of guest blogs, and you can easily pitch your idea to them.
India’s largest platform for entrepreneurs and startups to share their stories and journey, YourStory, has a wide range of audiences. The website accepts blog posts on various topics like- SEO, marketing, startup stories, etc.
The platform allows writers to reach their target audience quickly with a high domain authority. In addition, it publishes original and high-quality content. Before pitching your guest blog idea, ensure that you read their guidelines.
You can also check out their blog “10 quick tips for guest posting” to write high-quality guest blogs.
An award-winning and well-known website, Small Business Trends consists of millions of influencers, experts, entrepreneurs, and business owners. They focus on practical content, targeted tips, and the latest market trends. Landing a guest post on this website is bound to increase your bounce rate.
The website has a team of experts, including – editors, journalists, and professional writers. Before pitching your blog post idea to them, read their latest blogs on marketing niches. The website is the best platform for small businesses to reach different audiences.
You can also check out their guidelines for more information about guest posting.
Whether you are starting your journey as a blogger or are a well-established one, you can easily publish your guest post on Famous Bloggers. The platform has a large community of bloggers from different niches. They publish blogs on SEO, web development, marketing, finance, and many more topics.
You can build your authority and increase traffic and conversion rates by posting your guest blogs here. Before pitching your idea, make sure to check out their guest posting guidelines.
An award-winning blogging platform focused on making a living through blogging. ShoutMeLoud covers topics like SEO, Marketing, WordPress, and many other niches. In addition, they are welcoming of guest blogs and accept posts from small businesses, startups, up and coming bloggers, or well-established ones.
ShoutMeLoud has a high domain authority and attracts a huge amount of traffic. This is the best platform if you are just starting your guest blogging journey.
Read their guidelines before sending your guest post.
The website was created specifically to allow businesses, bloggers, freelancers, etc., to post their guest blogs. It is the best place for small businesses, start-ups, or up and coming bloggers to establish their foothold in the industry. The platform has allowed many businesses to receive high levels of recognition and leads.
The website accepts every blog request they receive as long as it is original. Check out their guidelines for guest posting before pitching your idea.
An all-around marketing blog focused on up-and-coming e-commerce and marketing insights. They have numerous resources to help businesses market their product or services efficiently. The website is always ready to accept guest blog posts. As a result, the website has led to increased traffic for many content marketers. Moreover, you can check out the guidelines on guest blogs. Though they are enthusiastic about guest posting, they accept unique and quality content. You can check out their blogs to learn more about the type of content they accept before contacting them.
High-Authority Guest Blogging Sites
Conclusion
Getting your guest blog published on a renowned website can be challenging, but consistently excellent results. In addition, thousands of businesses use guest blogging as an inbound marketing strategy. If you want to use guest blogging as a marketing tool, you can pitch your idea to any of the above websites.
You can also check out our blog “How to Improve CTR: 21 Tested Tips [that Work Instantly] in 2024” to write guest posts that generate high clicks.
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